Seasonal Photographs? Yes…Holiday Décor? Not So Much

Now that it looks like winter has fully arrived in the Minneapolis-Saint Paul, MN area, Realtors and home owners need to evaluate their seasonal real estate photographs. Should you leave green, summer photographs posted on websites for buyers to view while trees shed their leaves or snow is falling? The answer is debatable, but there are clear benefits to updating photographs so the listing is reflective of the current season.

Highlight the Home, Not the Listing Age
Home buyers and renters are not typically looking for real estate properties that others have overlooked or passed by; many days on the market can indicate a problem for prospects. We know in most cases that is not true, but picky buyers may be hesitant. Updating photographs 2 or 3 times a year helps buyers focus on the home, rather than the listing age, and shows that the Realtor or home owner is proactive. Continue reading